Kevin Miller started his own SEO company

After graduating from Georgetown University’s McDonough School of Business, a young Kevin Miller wanted nothing more than to go to work for one of the world’s largest technology companies. After a lot of perseverance he achieved his dream and with a lot of excitement, he moved to the west coast to work for Google.

It was a big surprise then, almost two years later, when Kevin called home to announce that he had decided to leave his job at Google. His father called the decision crazy. What Mr. Miller didn’t know was that Kevin had been absorbing a number of important lessons from his work at Google and wanted to build something of his own.

Kevin enrolled in a boot camp called Tradecraft where, ironically, many of his peers expressed aspirations to work for one company: Google. Kevin wasn’t deterred; I wanted to learn how to build a business from the ground up. It was then that he began to understand the nexus between marketing a brand and search engine optimization (SEO). Kevin knew that in today’s world where a business was in the online search results was everything and he was determined to come up with a strategy to achieve the best rankings.

* This article was originally published here